Hi! Wanting to share a little bit of a "win" from a business that recently won me over.
I was a new customer to her.
And she saw me.
She made it personal. Here's what she sent to me....
I wanted to take a moment to thank you for your business. I hope you love your first purchase from PenGems, and we're able to add a little sparkle to your day.
If you have any questions or if there is anything we can help you with, reach out to us at (email). We'd love to hear from you!
Angel at PenGems
Chief Sparkle Specialist
Let's Be Friends
(links to social media accounts)
Look at all she did in that short message!
She saw me, valued me enough to send me this (probably pre-written) email. She opened the conversation, gave me a sense of herself, her company and her brand (in her title and the use of the word "sparkle" profusely.
It's an often-overlooked opportunity, to thank someone... heck... to notice someone AND then to take the next step in acknowledging them.
Simple. Easy. Personal.
I've had this message in my inbox as a glowing example of what to do to warm a new relationship, talk with customers like they are real people ... because we all are... and to do it in a way that keeps it simple on all fronts.
What kind of follow up could you be doing for your brand new customers?... Or heck, even connections that you feel you'd like to continue or deepen?
I'm coaching a woman now who's just experienced a $500 success in the month we've been working together. Making more personal connections makes a big difference, feels amazing... and it turns out... is profitable. Who knew?!
When you're ready to get more (appropriately) personal in your emails, more consistent in your follow up systems, and yes, more profitable, we should definitely have a chat!
Until you're ready, opt-in for daily enCOURAGEment ... because growth takes guts.