This is a follow up from the first MultiMedia Resume: Demos for All article. We go a little deeper here, for those who may be looking for a regular day j.o.b. with recommendations from a high tech recruiting partner from the Bay Area.

I've Done Some Legwork, Just for YOU!
I asked Robert Moreno, a partner at Andreessen Horowitz in the SF Bay Area for elements he would find helpful in multimedia formats and he shared the following:
"A 2-5 minute video presentation, with the first half sharing who you are, what you are about, passions, skills and attributes; and the 2nd half about your specific experiences and projects - and what your specific responsibility and contribution was to the outcome." 
(The word "specific" was in that last sentence twice, because it IS that important. Also, if you do have 5-minutes of finished audio or video time, that can feel like an eternity to the listener/watcher if it doesn't really move along. Be ruthless in your editing and stay-stay-stay on point. )
“If you've been in your career trajectory awhile, and have lots of experience, describe what you are looking for,” says Moreno.
If, on the other hand, you are aiming to break in to a career market, gain experience or just want to keep your options wider, keep the info specific to what you have done...and connect the dots as to how it could serve you in the job you are looking at.
Your Time to Shine
"When you discuss team projects," Moreno said, "Be sure to talk about what your responsibilities and contributions were, even in a team project." So, mention the team, the project and get right down to your part.
For right now, in terms of multimedia resumes and screenings, Moreno is largely doing video chat (Skype, FaceTime, etc) and not seeing many actual multimedia resumes - except by super social-users and early adopters.
 
 

MultiMedia Resume a.k.a. Demo

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Meet the Mic. photo by Papalars
If you're working on your personal brand - a la Gary Vaynerchuk - consider incorporating multimedia into your resume or bio page on your site.
The term "MultiMedia Resume" just makes me anxious. Like there's some form of media out there I don't know about, and I need to work ALL of them in. Do I need to include an oil painting? An interpretive dance? What?
So, before the hamster wheel of anxiety turns any more...May I suggest that the MultiMedia Resume has been used for decades already?
It's Called a Demo
Performers of all kinds have been using demo tapes, disks, vinyls, and lately audio files and videos as demos to secure gigs. Vocal workers, dancers, actors and actresses, singers, video producers and more. So, let's come up with ideas on how to incorporate a digital demo appropriately into your small business.
Even in Church
A pal of mine is currently in the process of "being calling" - pretty much, open to the get-to-know-you-a-little part of becoming a pastor. I don't presume to know much about this process, but I do know this much: Traditionally, churches that are interested in a candidate will request sermons (on paper, audio or video). Creating a web page with a link to an audio file or video makes for quick messaging and linking.
More, Please
What about offering 30 more seconds - a separate file, in your voice - sharing an anecdote, favorite story, an experience that softened your heart? Made you laugh?
Not convinced? 
You may say, "Yeah? Well, preaching is in-part acting or performing and even up in front of an audience of sorts." I won't argue with this...so let's dig deeper.
How 'Bout Handmade?
You're an artist with an online store or Etsy shop? Consider sharing part of your story or process. Vlog about your influences, aspirations, issues or nonprofits you support, where you volunteer. Or, 
When you send a thank you email for a sale or after a meeting, include a link to a page that's hidden in the rest of the navigation on your site. On this page, include a thank-you video. A message just for those who have made a purchase. If a percentage of your profits go to a nonprofit, say so and thank them for their support. A demo that shows your manners? How thoughtful you are!

Update this thank you video with some frequency: seasonally, after a special sale, after a rockin' show - as needed and as inspired.

Sample: Thank You+

Up a Notch: Admin / Office Work
"All right, smartypants," you say, "Let's go to the day j.o.b. Admin work."   - "Heh," you smirk, "Got 'er there!"
Ahem. Bring  It.
1.Pre-Interview: Anticipate and answer a popular interview question via and embedded audio file, with your picture planted close by. Consider choosing a question you find more difficult to answer in live interviews. 
I Hate That Question!
There are questions - at least for me - that I always feel caught off-guard by....no matter how many times I have answered it. (Tell me about a time you came to a solution for a challenge/problem as part of a team. Include your contributions to the solution.) It never fails;  when that question comes up, it feels like my pants are down...deer-in-the-headlights...the works...
So, why a tough question? The sheer beauty of practicing your answer. Use as many takes as you want before publishing it. Plus, the magic of editing will be with you, Young Skywalker.
You can lead with your strengths in a live interview, and if the tough question gets asked again, you have the practice and confidence that you've answered it before, and answered it well.
2. Video References: Ask a former colleague or supervisor for a 30-45 second audio or video file stating when or where you worked together, the scope of the work and what was observed about your work. Hello! Credibility Calling! Let this person know the file will be published on your site/page - and play nice - offer to return the favor.
This Is an Opportunity
No matter what your industry, goals or to-do list, you have a choice and opportunity to show and tell in a deeper digital medium. Think about it...then think that through. Then do it. And correct course from the road as needed. 
You can make your presence what you want it to be. And measure results to see how that is working.
How exciting!

If you are looking for a day job - an office or tech job - take a look at the next article for recommendations from a recruiting professional Robert Moreno of Andressen Horowitz
 

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    A Jill of selective trades, I'm always learning....